- Get Familiar With the Format of the Course -Complete
- Create Blog on Blogger - Complete
- Create Twitter Account for this Course - Complete
- Read Made to Engage - Complete
- Read First 50 Pages of Text - Complete
- Watch Course Intro Video - Complete
Coming into this class I feel that I have a pretty good understanding of how technology is continuously influencing and changing marketing. The Made to Engage reading opened my eyes to how fast the internet has changed and is continuing to chang the way companies manage their brands. Some points in the reading described how company's have different approaches to using social media for their brands and various ways consumers determine the success of brands everyday.
The main topic from this reading is the need for companies to be dynamic in today's Live Web. It is very important for companies to manage their brands in real time and react immediately to changes in the market. Web 2.0 is all about collaborating and socializing with consumers rather than controlling the experience and just informing them.
The main topic from this reading is the need for companies to be dynamic in today's Live Web. It is very important for companies to manage their brands in real time and react immediately to changes in the market. Web 2.0 is all about collaborating and socializing with consumers rather than controlling the experience and just informing them.
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